Dove
Pigmento Fest
Designed to create an immersive space where creativity and self-expression take center stage. Through bold visuals and interactive experiences, we invited visitors to celebrate individuality and confidence — bringing the brand’s empowering spirit to life in every detail.
First —
The Situation
Dove took part in Pigmento Fest—Argentina’s leading beauty and personal care fair at La Rural.
Second —
The Challenge
Create a 48 m² stand that truly reflected Dove’s values of authenticity, warmth, and closeness. The space had to feel inviting, spark meaningful interactions, and stand out in a busy exhibition environment.
Third —
What We Did
We brought Dove’s essence to life with a stand designed for comfort and connection. Soft tones, delicate textures, and warm lighting set the stage for an immersive experience where visitors could explore products and engage with the brand.
Design for inspire every visitor
Conclusion
The Dove stand at Pigmento Fest stood out and welcomed thousands of visitors, creating an engaging experience that reflected Dove’s commitment to real beauty.